Top 5 Fashion Games on iOS in Israel Q4 2021

During the fourth quarter of 2021, the top five fashion games on iOS in Israel showcased diverse performance metrics in terms of downloads, revenue, and active users. Here’s a closer look at how each of these apps fared.

Project Makeover from Magic Tavern, Inc. experienced a steady decline in weekly revenue, starting at approximately $6.7K at the end of September and dropping to around $4.4K by the end of December. Weekly downloads also showed a downward trend, from 6.8K in late September to about 2.7K in the last week of December. Active users saw a gradual decrease from 25.8K to 19.5K over the quarter.

Hair Challenge by Rollic Games had consistent downloads throughout the quarter, ranging from 1.2K to nearly 2K per week. Active users dropped from 14.3K at the start of the quarter to 7.9K by the end. Revenue was negligible, with most weeks reporting zero earnings.

Makeup Artist: Makeup Games from Beauty salon Studio saw a fluctuating download pattern, peaking at 2.5K in mid-October and then dropping to zero in December. Revenue peaked in late November at $378 but fell to zero by early December. Active users also declined significantly from 4.1K in late September to just 1.3K by the end of December.

Love Fantasy: Match & Stories by Appzoa Tech Co., Limited had a remarkable increase in downloads, starting with single digits in early October and soaring to about 3.7K by early December. Revenue was minimal, peaking at $104 in mid-December. Active users saw a significant rise, growing from 10 in mid-November to around 3.5K by the end of December.

Fashion Battle - Dress up game by APPS TEKNOLOJI ANONIM SIRKETI showed an upward trend in downloads, starting at 974 in late September and reaching 1.7K by the end of December. Active users also increased from 2.9K to 3.6K over the quarter. Revenue remained relatively low, with a peak of $50 in the week leading up to Christmas.

These insights are based on data from Sensor Tower, which offers more detailed analytics for those interested in the performance of mobile applications.